Whippets FC x Umbro
Umbro UK is proud to announce its partnership with Hackney-based football team Whippets FC. Founded in 2018, Whippets FC is a women’s and non-binary creative collective that has become a key player in the UK’s grassroots women’s football movement.
Inspired by retro football jerseys from the 80s and 90s, the collection is a nod to the striking colours and prints of the era. The collection consists of two football jerseys in black and bright pink with matching shorts and pro socks, all decorated with the Umbro and Whippets FC logo.
The Umbro x Whippets FC kits are designed by London-based designer Sophie Hird, whose creative portfolio includes her work on up-cycling sportswear through the numerous collaborations she has worked on, including ‘Make New’, an Umbro upcycling project in 2023.
“The inspiration for the jersey design was led by looking through football kit archives from the 80s and 90s. I love how loud some of the retro jerseys are in terms of colour and print, so really wanted to play with this yet maintain a wearable element. The design we chose in the end feels very classic and a piece I hope players will want to wear on-and-off the pitch.” Sophie Hird, Designer.
The Whippets FC partnership highlights Umbro’s continued efforts in supporting grassroots football teams, as well their professional counterparts. Daniel Richmond, Head of Marketing, GLD Group and Umbro UK spokesperson said, “We are extremely proud to partner with Whippets FC on this range of football kits. By enhancing our commitment that sport should be for all, the partnership highlights our shared aim of creating a safe space for players and celebrates inclusivity within sport.”
Whippets Founder SJ Todd comments, “Whippets FC started off as a group of women who didn’t have the opportunity to play football due to the lack of opportunities. Over the last six years, both the team and the women’s game have grown beyond anything we could have imagined, and we’re proud to feel that we have been part of that in some small way.” SJ Todd adds, ‘We are thrilled to be working with such an iconic British brand, and with our very own Sophie Hird lending her brilliant design expertise to the kits, it has made this partnership with Umbro even more special. The result is a shirt that we’re all proud to wear, and one that looks just as good off the pitch as on it."
Want to learn more about Whippets FC and their amazing squad - don't forget to follow Whippets FC on socials for all the latest updates and behind-the-scenes action.
Click HERE to shop the new collection.